We crafted an immersive site built around aspirational imagery and elegant animation. The design highlights the yacht portfolio, shipyard capabilities and design and build process. Users can explore the interiors, exteriors and specifications of the models through galleries, video and data sheets. Calls to action encourage engagement at various touchpoints for this highly considered purchase.
Ice Yacht now provides prospective clients with both emotional resonance and technical confidence: they can explore models, understand the process, and connect with the brand. With a scalable structure and strong visual identity, the result is a polished, content-rich digital destination that reflects Ice Yacht’s position at the pinnacle of luxury.