Nous was central to the creation of the Beckford brand. A small but diverse group of acclaimed South West-of-England hospitality businesses that bring the finest of traditional English conviviality to venues and locations of outstanding natural and physical beauty.
Strategy & Identity
Our process started with our deep dive into Beckford’s core mission, vision, values and personality: gaining alignment across the group on the Brand’s direction, methods and differentiation. This culminated in a new identity suite that presented the brand’s classical values in a contemporary manner.
See & Do
Wine & Dine
Stay & Unwind
Pub & People
The digital commission for Beckford was to create a fresh approach to the hospitality space, focusing on the heritage, setting and surrounding areas of natural beauty, rather than the pub architecture from the off. This aesthetic prioritising immediately gave the Beckford pubs a beautiful familial congruence quite different from typical hospitality websites, and allowed the functional elements to be incorporated in elegant and user-friendly ways. All four pub websites are managed centrally via the group CMS which also caters for a bespoke careers platform.
Beckford Canteen website
In 2023 Beckford opened a modern British bistro in the heart of Bath. Nous was commissioned to create a vibrant, quirky website to reflect the restaurant's decor and atmosphere.
Beckford Bottle Shop website
The Beckford Bottle Shop is a contemporary wine merchant with traditional values, offering the perfect environment to find, try and buy wine. The business had to quickly pivot during the pandemic so Nous designed and built a Shopify e-commerce website allowing customers to have expertly curated wines delivered straight to their door.