We created a calm, contemporary layout that lets the inspiring imagery breathe, and a design that captures a relaxed, countryside style. Users can find everything they need in just a few clicks, as intuitive navigation guides visitors through eating, drinking and staying. We also integrated a direct booking system, mobile-friendly calls to action, and functionality for increased brand engagement including careers, gift vouchers and newsletters.
The brand, design and functionality has been rolled out across all Beckford group companies, and tailored where needed to suit the individual hotels. The finished site gives users a taste of the relaxed and inviting experience they can expect from Beckford.
